Style Guide Creation. Visual Enhancement . Design Production. Photo Retouching. Project Management. Onsite Installation.
Prior to the NFL Draft, college players commute to Indianapolis to test their athletic skill set at the NFL Combine in hopes of being drafted to the NFL. In rebranding this event, the goal was to inject life into an otherwise sterile and nerve wrecking event through use of bold color, type, and top athletes. This design was used throughout the city of Indianapolis and inspired an optimistic mood for the entire event for players, Legends, and the Indy community.